MEET THE
FOUNDERS
Tali Friedman
Known as a staple in Montreal’s nightlife scene as a resident DJ in some of the city’s most prominent venues, her professional background extends into the worlds of technology, art and media. She began her journey in the luxury art world by running international immersive exhibitions for a hybrid physical-digital art marketplace known as NFT BAZL. During this time, she consulted with leading brands across fashion and hospitality (such as SLS Hotels, BMW, and more) to integrate web3 technology into their marketing campaigns. She now works with Wavo.me, a global leader in AI and music marketing where is is able to combine her passion for music with emerging technology.
Callen Schaub
Callen Schaub is an abstract artist based in Montreal, Canada. He is recognized for his vibrant paintings using trapezes, pendulums, and spinning machines. With paintings hanging in collections across the globe and artwork featured in some of the most established exhibitions, Callen is also internationally revered for his ‘Fake Art’ movement inspiring fans across the globe.
Callen has worked with a large variety of global brands including Coach, Fender, Adobe, Champs, Reebok, Levi’s, YSL, Coca Cola & many more.
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Neno Sarkisian
Neres ‘Neno’ Sarkisian is a Montreal-based visual artist and creator with roots in Aleppo, Syria. Starting as a VJ in the 2000s, he built his career collaborating with top producers and events in the Middle East. After moving to Canada, Neno continued to innovate, specializing in experimental visual setups, 3D mapping, live VJ performances, and custom content creation with Eye See Experience as well as custom wall and mural printing. Neno is also a key part of the VGL Team, transforming spaces and events with his unique artistry and technical expertise. Now a proud Canadian citizen, he brings a global perspective to his craft.